We acquire, operate and grow great consumer brands

Durable Brands is a privately held investment and holding entity that looks to acquire, operate and grow high-potential UK-based consumer brands that operate in growing, resilient markets.

We offer business owners an attractive exit route by providing the strategic, operational and financial resources to continue growing their business over the long-term and preserving their legacy. We aim to build on the existing core strengths of a business, working closely with the existing management team who will remain in place following the exit of the owner(s).

Our team are able to bring fresh energy, ideas and skills to the businesses we acquire, supported by the backing and connections of our investors who include successful entrepreneurs, private investors and seasoned executives.

About us

What we bring

We’re investment partners committed to carrying your legacy forward

An attractive exit with immediate liquidity for the business owner(s)

We structure fair & flexible offers that ensure owners receive immediate liquidity while retaining exposure to future upside as the business grows

Takeover of day-to-day operations

We take over day-to-day operations, working closely with the existing employees to drive sustained growth

New skills, expertise and capabilities

We bring a wealth of experience to our acquisitons, with particular depth of experience in strategy, commercials, supply chain and marketing

What we look for in investments

1) Industry: We’re focused on working with great durable consumer products businesses, with a preference for companies that have unrealised direct-to-consumer potential

2) Size: Our core focus is on small to medium sized businesses with annual EBITDA of £1M - 10M

3) Location: We’re open to having discussions with businesses based anywhere in the United Kingdom

4) Performance: We look for a diverse revenue base with strong profitability (>15% EBITDA margin) and a track-record of strong, consistently growth